Nitro Circus leaves its mark on Roland. We built an offset axle bike for Nitro Circus thinking it would be funny to watch someone else...get hurt. Check it out on this video!
Wednesday, March 24, 2010
Offset Axle Nitro Circus Bike
Wednesday, January 13, 2010
Win "The Good Fight" and help the kids!
Roland Sands Design joined the team from Ride for Kids and Cycle World to build and raffle off a project bike to raise awareness and money for the Pediatric Brain Tumor Foundation. Starting with a 2009 Honda CBR1000RR, Roland Sands created the ultimate streetfighter, aptly named “The Good Fight” to pay homage to the toughest little fighters around—kids battling brain tumors.
Ride for Kids, together with your generosity, gives kids the opportunity to overcome this devastating disease. All proceeds went directly to the Pediatric Brain Tumor Foundation's medical research and family support programs.
Before releasing the bike to be auctioned, Roland had to verify the bike performed perfectly. New tires have been mounted!
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Thursday, January 7, 2010
MotoUSA
How is Gen-Y changing the face of two-wheels? MotoUSA enlisted our workshop, added some serious pyro effects and sat down for a beer and pizza-fueled roundtable discussion. See what Drake McElroy, Ronnie Renner and Roland had to say.

Edited by Steve Atlas
Photos by Adam Campbell
Thursday, November 19, 2009
New Blood-Episode 3
New Blood details the storied background of both Kenny Roberts and Roland Sands - including interviews from MotoGP Champion Nicky Hayden, Arlen Ness, Perry Sands, and Charlie Boorman. New Blood provides a glimpse into the creative mind of Roland Sands and incorporates the history of MotoGP racing and the drive to deliver the is unique motorcycle. For more information please go to ROLANDSANDS.COM
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Monday, October 26, 2009
Nitro Circus
This behind the scene footage of our shoot for Nitro Circus is narrated by the one and only Pepper, aka Mayor of Skid Row aka Leader of the Homeless. While he shares his thoughts Roland Sands and Andy Bell jump the L.A. River!
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Click here to view more photos of the Nitro Circus shoot!
MTV’s Nitro Circus is a television show featuring highly skilled, adrenaline-fueled mad men. Some would say this motley group has a death wish.. maybe. This week’s episode will feature Roland and the Nitro Crew thrashing the RSD stable of bikes in the LA River. Watch Roland and Andy Bell attempt to jump the LA river on Big V Twins! Take a peek at this week’s all-new episode, airing Thursday at 10PM ET/PT on MTV.
Monday, October 19, 2009
Cafe Race Track
Roland Sands and Drake McElroy got together at a private track in a undisclosed location in Southern California to have a little track time fun with there Custom Super Singles Motorcycles. This footage was put together as a homage to the days of Cafe Racer Glory. Roland Converted a Honda CR 500 and Drake Converted a Yamaha YZ 450.

